HOW TO EFFECTIVELY PROMOTE ADVANCED TICKET SALES FOR YOUR FESTIVAL? 

TicketScene - Leading online ticket company for festival and event promoters.

There are many aspects behind a successful event promotion.Ticketing is one of them. Many event promoters make the mistake of focusing only on physical ticket outlets which ultimately becomes a difficult task to manage. Others select online ticket companies that charge HIGH SERVICE FEES or PayPal that handles credit card transactions, but does not give you the tools to manage ticketing properly such as e-ticketing and email confirmation to your customers. 

Advanced ticket sales are key to a successful promotion because it generates advanced revenue and provides indication of how the public responds to your event. To run a successful presale ticketing campaign, you need to consider choosing the right online ticketing company for your event and promoting it effectively through various social-media networks. Remember, having a 24/7 box office is convenient but it does not guarantee sales - see our top 10 must do's! www.ticketscene.com/sell

TOP 10 MUST DO LIST! 1.  Offer a slightly discounted festival VIP ticket package for early-bird ticket buyers. Make sure it's for a limited time period ex. two weeks only, one month only...offer this discounted package before tickets go officially on sale to the public. Reward loyal customers who attended the festival in the past and give them the social bookmarking functions to share their ticket purchase with their social network of friends through facebook, twitter, and youtube. 2. Use a ticket company to sell advanced tickets conveniently over the internet 24/7. Studies now show that people prefer to buy tickets over the web versus stopping at various ticket outlets to buy physical tickets. If you're an independent film festival organizer or promoter, you may want to consider using a ticket company that does not charge set up fees, or outrageously high service and convenience fees that will be a detriment to ticket sales.Consider using www.ticketscene.com/sell to sell event tickets -our service is FREE and you get to keep 100% of all your sales. Your customerswill appreciate our low convenience fees too.

3.  Make sure your advanced ticket price gives value to your ticket buyer to entice them to buy in advance. It is important to make sure there's enough dollar savings in the advanced ticket price than door price orvelse they will procrastinate their decision to buy early. Don't forget to factor in the convenience fee with your ticket price - there's no value if an advanced ticket price of $20 has a convenience fee of $5.00 if your door price is $25. Again, finding a ticket company that offers low convenience fees keeps your final ticket price marketable.

4. Once you choose an online ticket company, make sure your festival’s or event’s website has a big logo of your online ticket company which links back to your event ticket page shopping cart. This logo should be visibly situated on the home page even if you have a link in the menu dedicated to tickets. Let people know you have an online ticket box office and don’t make them work hard to find it. 5. On your event ticketing page that describes your event, have a “BUY ONLINE TICKETS” button next to the event details. Make sure the link on each event corresponds to the online event ticketing checkout page. If you have various pricing levels such as VIP, adults, students, and festival pass, make sure a ‘buy online tickets” link is next to each pricing section. This could be in the form of either a text or graphic link. Graphic links work very well and are recommended. Ticketscene offers event promoters graphics and high resolution logos to help make this easy for your webmasters.6. Once you promote to the world that you have an online ticketbox-office, make sure you include that on all your social media websites. Include it in your twitter profile description and tweet about it when you first release early-bird tickets or advanced tickets. For your facebook group, send a message to all your members and let them know that you just launched online ticket sales and make sure you give them the link. Also, don't forget to post the event ticket link under your event description. We’ve seen so many promoters send messages about buying advanced tickets and never give the link or forget to add http:// in front of the URL - by adding the http://,  this will create a facebook link to your online ticket page. Don’t forget other social-media networks such as MySpace, Youtube, and online event submission sites. Look for sites that are focused on specific markets such as film festivals, music festivals, classic art festivals etc.7. Share! Social media networks like twitter, youtube, and facebook allow event sharing features which potentially spread your event to your friends andtheir friends and so on. Ticketscene integrated facebook and twitter features into the event page which gives people the ability to tweet or share on facebook if they just bought a ticket to your event. Equally important is creating a Youtube channel for your event and include the ticket buying link. Millions use youtube as a search engine so upload an event video or marketing collage of last years festival and include the link in the description area.8. On your facebook group page, don’t forget to add an image of your ticket company to the photo section and include the link to your online event page. This will visually remind people where they can buy online tickets to your event.

9. Send the link to your online tickets to all your email subscribers and promote the savings if they buy discounted or advanced tickets early. In this email, make sure you include links to all your social networks sites. This will make it easy for customers to forward your event details to their friends, making them a link away from buying tickets to your event.

10. Don’t forget non-internet promotion!  Let people know you are selling advanced online tickets on your phone message , especially after-hours when your box-office closes. Include the name and logo of your ticket company on all your event posters, handouts, flyers, physical tickets, street signs, and event banners.

>>> BONUS PROMOTION IDEA: Create graphic event banners 250x250 that promote your festival and links to your online ticket page and give that banner to the film producers that are showcasing films at your festival – now you can use the exponential power of referral to attract the fans of your film-makers who already have a following and fans eager to buy tickets. Good luck and start promoting! ABOUT TICKETSCENETicketscene is a trusted and leading online ticket company that allows event promoters to sell advanced tickets over the internet 24/7. Ticketscene is FREE and event promoters get to keep 100% of all their sales. TicketScene’s growth is a resultof its exceptional customer service and low convenience fees. Once you sign up for your FREE promoters account, your account will be ready to start selling tickets within 12 hours. For more info go to...USA Promoters: www.ticketscene.com/sell

Canada Promoters: www.ticketscene.ca/sell

Contact: ticketscene@gmail.com