Job Profile for Marketing Manager – Mumbai

IFA is looking for a Marketing Manager in Mumbai who will serve as IFA’s representative in Mumbai. The incumbent will be supported by IFA’s Marketing and Business Development team in Bangalore and report to the Director, Marketing and Business Development.
About IFA
IFA makes grants nationwide under various programmes: arts research and documentation, arts education, extending arts practice, new performance, curatorship and special grants. Please visit IFA’s website (www.indiaifa.org) for further information on our work.
Responsibilities:
The Marketing Manager will serve as IFA’s representative in Mumbai and will be primarily responsible for IFA’s engagement with the city. IFA has put in place partnerships with key arts organizations to organise a range of events in Mumbai to familiarize and engage diverse audiences with our work. Under the umbrella branding of IFA Stations @ Mumbai,  these talks, screenings, lecture demonstrations, performances and panel discussions will showcase the people and the projects we have supported. The Manager will be responsible for the planning and implementation of these events and also raising funds when required. Over time, we expect this initiative to expand individual and corporate support for IFA from Mumbai in various ways.
Responsibilities will include:
Managing IFA Partnerships:
•         Interacting with IFA’s key partner organizations to devise, plan and implement events for IFA Stations in Mumbai

Event Support:
•         Devising and implementing IFA events in the city
•         Coordinating with IFA grantees to put up engaging events
•         Providing marketing and onsite support for all IFA events in the city
•         Negotiating and coordinating with vendors regarding venue and technical requirements for events
•         Engaging with audiences as the IFA representative at these events 
                       
Managing Donor Patrons and Friends of IFA in Mumbai:
•         Engaging audiences to sign up for Friends of IFA at IFA events in the city
•         Organizing events to acquire new Friends and meet current Friends and Donor Patrons
•         Connecting with companies and organizations for possible outreach to their database for Friends of IFA
•         Connecting IFA to potential Donor Patrons with help from trustees and IFA staff

Networking with Corporations:
•         Making contact with corporations to present the various forms of support that IFA provides to companies, which include creating and managing customized events and arts based workshop modules
•         Identifying corporations that sponsor high profile arts events, and interesting their marketing team in supporting IFA’s events

Eligibility for Marketing Manager
Applicants should be highly motivated professionals with at least three to five years of experience in the arts and/or the not for profit sector in India. They should be able to manage the logistics of running events, and have superior networking and communication skills. They should also have the ability and confidence to represent the organization to diverse constituencies and in different forums. Experience with resource mobilization will be a bonus. Willingness to take on resource mobilization responsibilities is a must. This is a fulltime position based out of an office in Mumbai.
Deadline
•         The deadline for receipt of applications is September 20, 2011. Applicants should include a covering letter, a detailed resume, a statement of interest in this position and any other supporting documents. Short-listed candidates will be interviewed before the end of September in Mumbai. 
•         This is a contractual position for two years extendible if the activities in Mumbai make good progress and require long-term engagement.
•         Remuneration will be Rs 30,000 per month.
•         Applications should be addressed to the Deputy Director, India Foundation for the Arts, and sent by email to contactus@indiaifa.org  with the Subject line “Marketing Manager”.