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Siraj Syed

Siraj Syed is the India Correspondent for and a member of FIPRESCI, the International Federation of Film Critics. He is a Film Festival Correspondent since 1976, Film-critic since 1969 and a Feature-writer since 1970. 



CommunicAsia 2018, 02: Brainstorm to showcase its graphics and virtual set range at BroadcastAsia

CommunicAsia 2018, 02: Brainstorm to showcase its graphics and virtual set range at BroadcastAsia

If you come down to booth 4P-01 at the Broadcast Asia segment of CommunicAsia, you will find Spain's Brainstorm, a leading manufacturer of real-time 3D graphics and virtual studio solutions. They will be showing the latest enhancements for high-end and hyper-realistic content, creation using virtual sets, Augmented Reality and data-driven graphics.

The company will showcase a photo-realistic virtual set presentation for Augmented Reality and broadcast applications, where the synthetic images will be undistinguished from the real ones. It will be so because of the combination of the Brainstorm studio ‘renderer’, with the Epic Games Unreal Engine, within the new Combined Render Engine application. Aston will also be an integral part of the public demo, as it delivers the in-context data-driven graphics, which adds yet another level of visually engaging content within the virtual studio environment.

Brainstorm’s Infinity Set provides state-of-the-art Augmented Reality features used daily by broadcasters all over the world to create astonishing shows using virtual sets and graphics. Technologies like Track Free or unique features such as TeleTransporter, 3D Presenter or VideoGate are helping customers of all sizes to create amazing virtual content to better engage audiences, as shown recently at the opening ceremony of the 2018 Winter Games in PyeongChang.

Aston itself showcases advanced graphics creation tools and object properties, including advanced primitives, textures, materials, shaders and many more, and features a user-friendly, contextual interface that speeds up and facilitates the designer’s operation. Consequently, Aston is able to perform at its best in any graphics application, from channel branding to news and sports graphics with charts, classifications or bumpers, and from data-driven statistics to augmented reality interactive objects.

To complete the graphics range, and for the first time at BroadcastAsia, Brainstorm will showcase Neuron, Brainstorm’s pathway to broadcast graphics, traffic and branding management solution. Neuron is an integrated, MOS-compatible template-based system, that allows for complex graphics integration, not only in the newsroom, but also in most of the common broadcast workflows, with the support of continuity and broadcast traffic as well.

David Alexander, Brainstorm’s Commercial Director, says “We are delighted to be once again at BroadcastAsia, and with an increase in the size of our booth space as well. Asia in general is of upmost importance in Brainstorm’s commercial strategy and our commitment to the region is proven once again with our presence at BroadcastAsia as we continue to expand our presence in the area in tandem with the growth in the number of regionally based Brainstorm personnel.”

Brainstorm Multimedia S.L.

Avenida de la Albufera, 321, Planta 3, Of. 12

28031 Madrid, Spain

Tel. +34 91 781 67 50

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About Siraj Syed

Syed Siraj
(Siraj Associates)

Siraj Syed is a film-critic since 1970 and a Former President of the Freelance Film Journalists' Combine of India.

He is the India Correspondent of and a member of FIPRESCI, the international Federation of Film Critics, Munich, Germany

Siraj Syed has contributed over 1,015 articles on cinema, international film festivals, conventions, exhibitions, etc., most recently, at IFFI (Goa), MIFF (Mumbai), MFF/MAMI (Mumbai) and CommunicAsia (Singapore). He often edits film festival daily bulletins.

He is also an actor and a dubbing artiste. Further, he has been teaching media, acting and dubbing at over 30 institutes in India and Singapore, since 1984.

Bandra West, Mumbai


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